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About Us

In the beginning…

Sitara Morgan initially started out as a shoe boutique in Portdown, Northern Ireland in 2010. We quickly earned a reputation as a shoe heaven for shoeaholics, offering a killer collection of fabulous footwear. From casual kicks to statement stilettos, we became the one-stop-shop for delivering shoes with serious soul. Having become renowned for offering customers on-trend footwear with sensational style, our passion for fashion meant we desired to deliver that perfectly complete look from head to toe.

And so after three years, we extended our collection to womenswear, but just as we prided ourselves in housing heavenly heels, we strived to do the same with our clothing. With this in mind, we have travelled the world to bring back one of a kind clothing so that our customers can shop show stopping pieces, always with a unique twist.

From on-trend tops, to figure flattering jeans, dreamy dresses and alluring accessories, if something different meets your desires, you’re sure to find it at Sitara Morgan.

We believe you should look and feel amazing whatever the time of the day and so our fabulous finds will take you effortlessly from AM to PM. For that #OOTD, allow our popular Salsa and Tiffosi jeans to see you through the day, while gorgeous attire from global brand Guess, will keep your style game strong. And if you long for something truly different for daytime, we’re dreaming of Desigual for bold pops of colour, which are far from boring. For your #OOTN, up the ante with key pieces from XXXX and XXXX, guaranteed to turn heads and earn you the title of best dressed. And of course, accessories are the key to completing your look. With footwear from Poetic License and Cristofoli and jewellery from Qudo, to name just a few, set your style standards high with our finishing touches.

And now with our brand new website, the brands you love are literally at your fingertips. You can expect the same high level of service our customers in-store have become accustomed to. Feel free to browse our site and with new items added daily, check back for even more fabulous fashion and footwear.